- Pearson’s marketing background spans over 25 years, during which she has built and re-repositioned brands, spearheaded digital transformation efforts, and introduced multi-touch processes to prominent software and technology businesses
- Pearson will lead Checkmarx’s global corporate marketing, branding, digital marketing, and communications initiatives as the company delivers on rapidly-growing customer demand for AST solutions
Checkmarx has named Nancy Pearson as Chief Marketing Officer (CMO). Bringing significant cloud and SaaS experience to the role, Pearson will lead Checkmarx’s global corporate marketing, branding, digital marketing, and communications initiatives as the company delivers on rapidly-growing customer demand for AST solutions.
Emmanuel Benzaquen, CEO, Checkmarx added, “Nancy’s pedigree for successfully building global brands and driving adoption of innovative technologies speaks for itself, and we’re thrilled to have someone of her caliber join the Checkmarx team. We’ve seen unprecedented demand for our AST solutions over the past year, and Nancy’s leadership will enable us to further capitalize on this opportunity, advance our leadership position, and drive the next stage in Checkmarx’s growth.”
Pearson’s marketing background spans over 25 years, during which she has built and re-repositioned brands, spearheaded digital transformation efforts, and introduced multi-touch processes to prominent software and technology businesses. Recently, Pearson served as CMO of Eka Software, where she oversaw the launch of its platform, brought five new products to market, and transformed its brand, product marketing, and inside sales teams. Prior to this, she spent over 20 years in significant leadership positions at IBM, including CMO of IBM Cloud, a key business unit which she launched and scaled to over $9.3 billion in revenue.
Pearson said, “Year after year, Checkmarx has set the standard for AppSec innovation, and as this market continues its explosive growth, our potential is limitless. Checkmarx’s vision for the future of security testing is clearly defined and coupled with its passionate team and global base of customers, partners, and developers, we’re well-positioned to accelerate our brand’s momentum and deliver greater value to all stakeholders.”
Pearson earned a Market Management Certification and a Master of Science degree from Columbia University and Fordham University, respectively. She also holds a bachelor’s degree in psychology and human relations from Pace University.
